Tiv Tamm Branding
During my tenure at Studio Shira Shechter, I had the privilege of collaborating on the branding initiatives for Tiv Tamm, an esteemed Israeli supermarket chain. Through meticulous design work, I contributed to several key branding elements, including:
Shopping Bags: Crafted eye-catching and practical shopping bags that reflected Tiv Tamm's brand identity while providing a convenient and stylish carry solution for customers.
Recycle Bins: Designed visually engaging recycle bins to promote sustainability and eco-consciousness, aligning with Tiv Tamm's commitment to environmental responsibility.
Parking Lot Walls: Transformed parking lot walls into vibrant canvases, incorporating Tiv Tamm's branding elements to enhance the overall aesthetic and create a welcoming atmosphere for shoppers.
Signage (Inside and Outside the Supermarket): Developed clear and informative signage both inside and outside the supermarket premises. This included directional signs to guide customers to various sections within the store, promotional signage highlighting special offers and discounts, and exterior signage to attract passersby and communicate the essence of the Tiv Tamm brand.

These branding elements not only elevated the visual identity of Tiv Tamm but also contributed to reinforcing the brand's presence and values in the marketplace. Each project presented unique challenges and opportunities, and I am proud to have played a role in shaping Tiv Tamm's brand experience.